Recognising the importance of marketing, this award is presented to a sandwich or food to go retailer, manufacturer or supplier who has initiated a successful and innovative campaign to achieve specific strategic goals.
The shortlist for this award is:
Co-op – Coronation Street Sandwich
M&S – Award Recipe Upgrade
Starbucks – The One with the Gravy Layer Sandwich
M&S – No Salt Beef Pretzel Roll
Subway – Love Sub
Around Noon – Twelve ‘Green & Glorious’